How to do a Stakeholder Mapping Exercise
Stakeholder mapping is an exercise where you identify project stakeholders, which can be individuals or organizations, and then categorize these stakeholders to help guide your engagement strategy. One popular stakeholder mapping canvas is Mendelow's Power-Interest Matrix which helps you categorize stakeholders based upon their level of interest (high/low) and level of influence (high/low) on your organization or project. Using this categorization, you can then identify the appropriate engagement strategies and tactics for stakeholders.
