When developing a grant proposal, it’s tempting to think of the evaluation plan as something you tack on once the program plan is in place. But the evaluation plan is an integral part of the program. “It’s the program’s mirror,” said Barbara Floersch, chief of training for The Grantsmanship Center in Los Angeles, Calif. “It reflects the reality of what’s actually happening rather than the theory of what you thought the program would look like and accomplish.”
A great short video to watch which will help you get started with Facebook Ads without getting to heavy on the technical details.
This report covers key insights to get a better understanding of how creative hubs are built, managed and sustained, and how we can help them to prosper.
Prospecting is one of the basic techniques used to identify potential donors. This simple exercise offers a strategy to teach your board and staff to think like fundraisers.
In addition to securing funding, grant writing provides a vehicle for your organization to educate funders about key community needs. A grant application can inform funders of how your organization meets those community needs. Funders and nonprofits that deliver community programs have a symbiotic relationship; both entities can benefit from that relationship. Grantmakers receive requests that far exceed the amount of funds they have available to distribute making the grant process extrem
Do you want to get started with Facebook advertising but don’t know where to begin? In this guide, you’ll learn Facebook advertising start to finish. We’ll start with why you should use the Facebook advertising platform and even walk you through how to make a Facebook ad. By the end of this guide, you’ll be a master at Facebook advertising. But, even if you aren’t, you’ll have everything you need to run a killer Facebook ads campaign right at your fingertips.
Getting ROI from your Facebook spend is all about focusing your budget so only relevant, qualified audiences see your ads. So how do you find the right audiences on Facebook, whatever your industry and business type? Today, I’m going to teach you how targeting on Facebook works, how to optimize your ad sets for success, and how to use Facebook Audience Insights to learn more about your prospects.
There is no shortage of able communicators on most nonprofit boards. Board members usually bring a degree of passion, purpose and special abilities to their term of service. Many come from business or professional environments that require at least a measure of experience in advocacy, often referred to as “selling” an idea or product! But rarely do Board Chairs and CEOs avail themselves of the opportunity to develop nonprofit board members as fully functioning ambassadors for the organization. With a constantly rotating board and emerging crises, it becomes difficult to find the time and energy to coach board members in the art of putting the organization’s public face on view. In some cases the CEO simply doesn’t encourage contact between the board and staff. At other times, they fail to include selected directors in important conversations with key public figures and/or major donors or foundation executives. Such omissions represent a major talent loss in the advocacy process. Here are a number of ways to develop “ambassadorships” on the nonprofit board:
Before you can communicate what you need from a donor, you have to be clear about what you are doing and what you need to move forward. Once you know what you plan to do, what you need to do it and what it will cost, it is time to write your “case for support”. A case for support is a set of carefully prepared reasons of why your organisation deserves financial support. Its purpose is to captivate the audience and keep people interested. It is meant to demonstrate and inspire confidence and inspire conviction. If it does capture the essence of your work, it will attract support and call your audience to action.
Sending out a high volume of grant applications, tracking their status, managing your contact list and keeping an eye on upcoming opportunities can feel a lot like juggling. With this non-profit grant tracking template, you can do it all in one, easy-to-manage interface that not only keeps you on top of various deadlines and dependencies, but allows you to collaborate effectively with your team.
The ‘Start your business’ course is aimed at founders who are in the phase of developing ideas and testing product-market fit.The first module focuses on how to build a great team, the second module on the environment you operate in and the third module discusses the importance of knowing your target market.
The brief outlines five basic steps in a strategic communications audit. The audit can be applied to an organization overall, or to a specific project or campaign within the organization. While audits can be performed in numerous ways, this brief presents one possible approach.
13 tips on how to talk to the private sector using the right language.
This template from Harvard Business School serves as an excellent guide for creating a powerful pitch deck for your mission based organisation.
The idea behind social stacking is very simple. Instead of having 100s of ad sets pointing to 100s of copies of the same ad, you're going to point all of your ad sets to a single ad. In doing so you can get 10x more ad engagement (social proof), improve your click through rate and lower your cost per click.
Trying to remember all the components to keep your social media presence consistent is almost impossible. A guide that’s got everything in one place sure beats a bunch of post-its on your computer screen.
Proposals are lengthy documents with various components, comprising of the background information, current situation analysis and the future projections. NGOs are expected to write every part of the proposal carefully with in-depth research, knowledge and detailed planning. In this free guide, we cover information about the various elements of a standard proposal to help NGOs apply for their grant funding.
You know who the most successful online fundraisers are? The ones with the biggest audience and reach. Digital fundraising is a numbers game: the more eyes you can get on a campaign, the more it will raise. This traffic comes from a variety of sources: email lists, links from outside sites, press coverage, social media, and more; the realm of your communications team. If your communications team keeps a tight grip on the email list, social media accounts, and PR contacts, your online fundraising campaign is going to have a difficult time reaching its goal.
SPRING Accelerator's insights and case studies from using human centred design to support social businesses in scaling.
THE TAKEAWAY: Organisations that invest time and effort in building and maintaining strong relationships with donors – including foundations and other grantmakers – are the most successful fundraisers. Strong relationships require careful research, great communication, thoughtful strategy and a collaborative approach.
Although this framework was designed specifically for Mercy Corps, it is a useful reference for any organisation interested in developing a strategic approach to private sector funding.
Heather Yandow of Third Space Studio conducted years of research showing that nonprofits with a formal plan raise more money than those without and that multi-year plans are vital to sustained growth. Here's how to do it.
This document is an evaluation of a project carried out by Digital Opportunity Trust in Ethiopia to support youth and women-owned MSEs. The evaulation assessed whether or not the project met its stated objectives and if participants recieved services as expected. It includes lessons learned and recommendations for future interventions.
This Digital Tool Box for social enterprise comprises a list of the best FREE (or affordable) platforms which have been created with one goal in mind: optimising business processes. Covers the best tools for marketing, sales, operations and project management.
This template can be used to explore an employee's career goals, skills gaps to be addressed, and actions to take towards goals. over a 12 month period.
A list of the best free social media apps, including limitations of freemium versions.
A Customer Relationship Management (CRM) helps you to keep track of your clients, partners and communications. As your organisations grows you may need to look into more complex CRM systems, but if you're looking for a free and easy way to get started then this will help.